Faculty profile

Napatsorn (Pom) Jiraporn

Associate Professor, Marketing


210 Rich Hall

Office hours

Spring 2024:
Tuesday, Thursday 2-4 pm
and by appointment

Napatsorn (Pom) Jiraporn received her Ph.D. in Marketing from Binghamton University, and MBA from Virginia Tech.  Appointed in 2014, Dr. Jiraporn teaches courses in marketing principles and advertising & promotion.  Her research interests include consumer behavior, judgment and decision making, adoption of new technology, goal pursuit, cross-cultural marketing, branding, food consumption, exercise behaviors, marketing-HR interface, and marketing-finance interface.

Classes taught

Winter 2024:
MKT 250 - Marketing Principles
MKT 390 - Global Marketing

Spring 2024: 
MKT 250 - Marketing Principles
MKT 467 - Integrated Marketing Communica