Faculty profile

Napatsorn (Pom) Jiraporn

Associate Professor, Marketing


210 Rich Hall

Office hours

MWF: 11:30 AM - 1:30 PM

Napatsorn (Pom) Jiraporn received her Ph.D. in Marketing from Binghamton University, and MBA from Virginia Tech.  Appointed in 2014, Dr. Jiraporn teaches courses in marketing principles and advertising & promotion.  Her research interests include consumer behavior, judgment and decision making, adoption of new technology, goal pursuit, cross-cultural marketing, branding, food consumption, exercise behaviors, marketing-HR interface, and marketing-finance interface.

Classes taught

Fall 2022:

MKT 250 - Marketing Principles

MKT 467 - Integrated Marketing Communications