Strategic Communication, M.A.

Recommended deadline

Rolling admission

Next start date

May 21, 2018

Cost per credit hour


Credit hours


Achieving excellent communication skills isn't one-dimensional. That's why our faculty has developed the master's program with three tracks. Each track is specifically designed to focus on the needs of today's communication platforms and tactics.

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What you will study: 

Our flexible curriculum gives students the opportunity to select one of three tracks in the 34-credit program:

Integrated Media and Social Networks - Designed to provide students with an opportunity to examine media and the impact of social networks while also providing hands on experience in analyzing and solving the media challenges facing today’s organizations.

Health Communication - Designed to explore topics that influence public and personal health. These topics include patient-provider relationships, developing health campaigns, medical ethics, health literacy and implementing health campaign strategies at micro and macro social levels.

Organizational Communication - Designed to investigate how communication functions, message design, flow and structure contribute to organizational effectiveness. The track will examine how to enhance communication performance through understanding leadership, management styles, ethics and training.

  • COM 500 - Introduction to Strategic Communication, credit: 3
  • COM 501 - Applied Communicaton Theory, credit: 3
  • COM 503 - Applied Research Methods, credit: 3
  • COM 508 - Global Media Literacy, credit: 3

Read full curriculum in the 2017-2018 Graduate Catalog.

Strategic Communication prepares graduates to develop innovative solutions through synthesizing knowledge, experience, information management and community resources. Graduates develop a signature approach to creating success!
Dr. Katherine S. Thweatt, Graduate Director & Associate Professor

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Learning outcomes: 

Graduates of our program will gain heightened knowledge and a sharpened skill set in producing effective and appropriate messages. Graduates will be able to create change, solve problems, influence others, highlight important issues within specific environments or strategically communicate with individuals within all levels of an organization.

Marketing Manager

Content Developer

Multimedia Specialist

Requirements Anchor

Admission Requirements: 
Official transcript
Submit an official transcript showing confirmation of a bachelor's or master’s degree/advanced certificate. This includes any transcripts showing graduate-level coursework or post-baccalaureate degrees/certificates. Official transcripts must be sent directly from granting institution (electronic or mail). If you are a SUNY Oswego alum, your transcript will be automatically requested after entering your student ID and identifying SUNY Oswego as your school on the application.
GRE scores (if GPA is lower than 3.0)
Graduate Record Examination (GRE) scores are required for admission into the program.  Acceptable scores are dependent on course of study.  Speak to your department advisor about what GRE scores are acceptable to the program.
Purpose statement
Indicate your purpose for applying to SUNY Oswego for graduate education. What inspired you to apply? How will this impact your life? Identify any particular interests within the program area, discuss your future career goals, and provide any additional information which may be of help in evaluating your application.
Include a professional resume or CV that includes your academic history, professional background and any accomplishments of note. This document should provide details that support your admittance to the program.
Two letters of recommendation
Indicate two names with valid email addresses. An email request will be sent directly to the references on your behalf. These references should be able to speak to your character, work ethic and abilities.
Application fee
Prospective students are charged a non-refundable $65 fee for processing the application.