SUNY Oswego offers dynamic five-year programs, designed for students to earn two degrees over a five-year time frame, so you can save money and time compared to pursuing these degrees separately. Students usually decide during their junior year as an undergraduate to continue in the five-year programs, and usually begin the application process between their junior and senior years. Be sure to regularly check with your undergraduate adviser if you're interested in these programs.
At the end of this program, you will earn a master's of business administration and a BA in broadcasting and mass communication with a minor in business administration. The skills span both disciplines, as communications is important in business and business is equally important in communications. You will be prepared to pursue careers in broadcast sales, programming, management for broadcast stations, advertising and marketing.