Columbus Day Open House
The Open House will include: Admissions presentations, a chance to talk with faculty, student-guided campus tours, select tours of academic facilities and an opportunity to meet with representatives from Career Services, International Education (study abroad) and Experience-Based Education (internships). Presentations regarding financial aid and first-year academic and advisement programs are also offered. Please go to www.oswego.edu/visit to register.
Location: Marano Campus Center, Main Concourse
Monday, Oct 12, 9 a.m. - 1:30 p.m.
Internationally recognized sculptor Coral Penelope Lambert of Alfred University will demonstrate her art, the age-old sculpting and manufacturing technique using molten iron. Free; including parking. 312-2111.
Location: Lot R13, off Iroquois Trail between Oneida Hall and The Village
Thursday, Oct 15, 6 p.m. - 9 p.m.
Men's Tennis vs. Utica
Location: Oswego, NY, Romney Tennis Courts
Wednesday, Oct 7, 4 p.m. - 6:30 p.m.
Women's Soccer vs. Fredonia
Location: Oswego, NY- Laker Soccer Field
Friday, Oct 9, 3 p.m. - 5 p.m.
Alumni & Friends Event with President Stanley
Save the date. http://alumni.oswego.edu/events
Location: New York, NY, USA
Wednesday, Oct 7, 12:53 p.m. - 12:53 p.m.
GOLD Third Thursdays
Visit http://www.facebook.com/events/453070221388940 for the latest locations or suggest your own!
Location: Various Cities
Thursday, Oct 15, 6 p.m. - 8 p.m.
The following guide is meant to help members of the campus community looking to promote their activities via social media. If you have questions or would like more information, contact Tim Nekritz at email@example.com.
What is social media?
Social media refers to interactive parts of the Internet where we can communicate with such audiences as prospective students, current students, faculty and staff, alumni, parents and friends of the college. It is NOT a bullhorn where the main point is to push out information; it's more about conversations. The realm of social media includes (but is not limited to) Facebook, Twitter, YouTube, Instagram, blogs and more. Since social media is an ever-evolving field, more outlets and applications continue to appear and adapt to users' needs.
Why social media?
For many audiences, especially prospective students, social media is a comfortable, neutral "third space" where they can explore opportunities, make connections and ask questions (sometimes questions they may hesitate to ask via traditionial channels). By maintaining a presence in social media, we meet our audiences where they already are; the huge number of prospective and current students and alumni on Facebook, for example, make this an area where we can be present for interactions and tasks that accomplish our goals and meet our audience's needs.
While having a presence in social media adds to what you do, remember that maintaining your own website and its official information remains key. Experts recommend a "hub and spoke" model where social media efforts often drive users back to your own (oswego.edu) website. In an average year, for example, Facebook alone drives more than 110,000 visits to oswego.edu.
What are my responsibilities?
If you manage an official social media channel (like a college Facebook page or department Twitter account), you are an official representative of SUNY Oswego and should behave as such. Any posts, tweets, photos, videos or other content shared via official accounts are done as an official ambassador and should strive for accuracy, act responsibly and reflect positively on our institution. For more information, visit our professional conduct page.
How do we get a share/retweet/boost from official channels?
The college's primary Facebook and Twitter accounts, run by the Office of Communications and Marketing, happily promote awesome content that shows SUNY Oswego is a vibrant community full of opportunities and activities. Campus entities promoting events, programs and other aspects of the college (i.e. not commercial or spam) are welcome to post on the college's Facebook wall. For consideration of a Twitter retweet to amplify messages with outstanding content, promoting upcoming events or otherwise showing potential interest to the college's stakeholders, include @sunyoswego in the middle or end of the tweet (if you start a tweet with @sunyoswego, only people following both accounts will see it in their stream). You may also want to consult our content strategy section for more information about effective social media practices.