Media Summit to examine diversification of media

SUNY Oswego’s 2011 Lewis B. O’Donnell Media Summit on Thursday, Oct. 27, will encourage attendees interested in a media career to diversify their communication and technological skills.

A panel of media experts will discuss diversity of all kinds in the media, technology and job market at 3 p.m. in Waterman Theatre of Tyler Hall. The presentation is free and open to the public.

Featured panelists discussing the theme “Diversify Yourself” will include Nomi Bergman, president of Bright House Networks, the sixth largest owner and operator of cable systems in the U.S.; Ric Harris, current media strategist at Accenture, who has also worked at BET and NBC; Sharon Newman, SUNY Oswego class of 1979, an experienced television producer currently working at ABC News Radio; and Adriana Waterston, vice president of marketing and business development at Horowitz Associates. Michael Ameigh, general manager of WRVO-FM, will serve as moderator for the panel.

The panel will discuss the representation of minorities in the media, including issues pertaining to ethnicity and gender, as well as how evolving technology has diversified communication.

“Technology has changed and that has diversified our voice and how we communicate and do business with each other,” said David Moody, assistant professor of communication studies and director of the Media Summit. “That has opened the door for more voices to be heard across the globe and introduced a new platform to get our voices out there.”

Career Connectors

The panel also will talk about how competition in the job market encourages students to diversify their way of thinking in order to be successful.

“In today’s market, the more things you do and expose yourself to, the better off you are to getting a job,” Moody said. “You have to diversify your thinking, and the panel will talk about that.”

After the summit, attendees will have the opportunity to meet one-on-one with four Career Connectors, SUNY Oswego alumni with jobs in the media industry. This year’s Career Connectors include Peter Gunn, ‘99, the local sales manager for WEWS-TV in Cleveland; Garry Herbert, ‘09, director of member services at WCNY-TV in Syracuse; Amy Kishpaugh, ‘05, account executive at WSYR-TV in Syracuse; Jeffery Knauss, ‘07, account executive for WHAM-TV in Rochester; and Rick Yacobush, ‘77, general sales manager for Clear Channel Radio in Syracuse.

Louis A. Borrelli Jr., a 1977 alumnus of SUNY Oswego, founded the summit in 2005. Two years later, “Today” show host and weatherman Al Roker, ‘76, provided additional funding to help endow the summit in the name of the late O’Donnell, a communication studies professor who was a mentor to both men.

Borrelli and summit panelists also will share their experiences and expertise with SUNY Oswego students through classroom visits throughout the day.

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(Posted: Oct 12, 2011)