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Arvind Diddi


Office: 6 Lanigan Hall

Office extension: (315) 312-2617



Office Hours:  
No office hours this semester

Fall 2015:  On Sabbatical

Ph.D. Mass Media, Michigan State University, 2006
M.A. in Journalism, Michigan State UNiversity, 2003
Master's in Communication and Journalism, Osmania University, India, 1995
B.Sc. in Life Sciences, Osmania University, India, 1992

Area(s) of Specialty:
News media coverage of presidential elections, race and gender issues, media use and social media. 

Research Interests:

Mass media coverage of public policy conflicts with an emphasis on framing and agenda-setting. Various aspects of media sociology, political communication and the Internet. 

Recent publications or presentations:
Diddi, Arvind, Frederick Fico & Geri Alumit Zeldes. (2014). Partisan Balance and Bias in TV Network Coverage of the 2000, 2004, and 2008 Presidential Elections, Journal of Broadcasting and Electronic Media, 58, 161-178.

Zeldes, Geri Alumit, Frederick Fico & Arvind Diddi (2012): Differences in the Way Broadcast, Cable and Public TV Reporters Used Women and Non-White Sources to Cover the 2008 Presidential Race, Mass Communication and Society, 15, 831-851

Zeldes, Geri Alumit, Frederick Fico, Serena Carpenter, and Arvind Diddi. (2008). Partisan Balance and Bias in the Network Coverage of the 2000 and 2004 Presidential  Elections, Journal of Broadcasting & Electronic Media, 52 (4), 563-580.

Fico, Frederick, Geri Alumit Zeldes, Serena Carpenter, and Arvind Diddi. (2008). Broadcast and Cable Network News Coverage of the 2004 Presidential Election:  An Assessment of Partisan and Structural Imbalance, Mass Communication & Society, 11 (3), 319-339.

Zeldes, Geri A., Frederick Fico, and Arvind Diddi. (2007). Race and Gender:  An Analysis of the Sources and Reporters in Local Television Coverage of the 2002 Michigan Gubernatorial Campaign, Mass Communication & Society, 10, 345-363

Diddi, Arvind, and  Robert LaRose. (2006). Getting Hooked on News: Uses and Gratifications and the Formation of News Habits Among College Students in an Internet Environment, Journal of Broadcasting & Electronic Media, 50, 193-210.

Lacy, Stephen, Arvind Diddi, and Esther Thorson. (2006). Do Medium and Small Circulation Dailies Produce Abnormal Profits? Newspaper Research Journal, 27 (3).

Fico, Frederick, Geri Alumit-Zeldes, and Arvind Diddi. (2004). Partisan and Structural Balance of Local Television Election Coverage of Incumbent and Open Gubernatorial Elections, Journalism & Mass Communication Quarterly, 81, 897-910.