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Based on these descriptions, select the database that best meets your needs.
| ABI/INFORM Global, 1971 - present (full text 1985 - present) |
| Search over 2,000 premier worldwide business periodicals for information on advertising, marketing, economics, human resources, finance, taxation, computers, and more. Also includes information on 60,000+ companies and the full text of approximately 14,000 dissertations. |
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Business Source Premier, Full text. 1965 - present, varies by title.
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| Full text for more than 8,800 titles in all disciplines of business, including journals (1,110 peer reviewed), market research reports, industry reports, country reports, SWOT analyses, and much more. 350 top journals have historical coverage as early as 1922. |
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| ABI/INFORM Trade & Industry |
| Search more than 700 publications for trade and industry information. This database contains publications on every major industry, including finance, insurance, transportation, construction, and many more. |
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| Academic Search Premier, Indexing and full-text, dates of coverage vary by title (many 1975-present).
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| This interdisciplinary scholarly collection offers information in nearly every area of academic study, including: sciences, social sciences, arts & literature, ethnic studies, and many more. Full-text for over 4,600 titles (3,600 peer-reviewed); indexing and abstracting for 8,200 titles; complete historical coverage and citation searching for select titles. |
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| LEXISNEXIS Academic, Full text or abstracts, depending on source. Dates covered vary by source. |
| Access to nearly 6,000 international titles in news, business and legal information. Full-text coverage and dates of availability vary by source. To search by publication, click on "sources" in the upper right-hand corner of the screen. |
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| ABI/INFORM Dateline |
| Local and regional business news coverage of large corporations, privately held companies, local start-ups, executive profiles, marketing, finance, and industry news. Provides information not typically found in the national press sources. |
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| Business & Industry, mid 1994 - present |
| A multi-industry, international database that provides access to company, industry, market and product information. |
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| PsycINFO, 1887 - present |
| Journal articles (covers more than 1,700 periodicals), chapters, books, dissertations and reports on psychology and related fields. |
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Use these sources to focus your topic, build a vocabulary, and find additional
sources as you begin your research.
Business & Company Resource Center, Company and industry intelligence on thousands of global companies.
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| Periodical articles, news articles, and press releases. Detailed information for domestic and international companies and associations, including information on corporate hierarchical structures, investment reports, corporate chronologies and company histories. Also includes brands and product information, industry and company rankings, and financial overviews. |
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| Edgar SEC Company Search |
| Find the official Securities and Exchange Commission filings for public corporations. Includes annual reports. |
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| LexisNexis Corporate Affiliations, Ref HG4057.A219 (Business Plaza) |
| Includes public and private companies worldwide. |
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| International Directory of Company Histories, Ref HD2721 .I61 (Business Plaza) |
| Gives background information from an historical perspective. Use the index in the latest volume. Much of the information is also available online in the Business & Company Resource Center |
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| Standard & Poor's Research Insight (COMPUSTAT), available in all CTS labs and Penfield lobby computers |
| Financial data on public companies. Subscribed to by the School of Business. |
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| SWOT Analyses from Business Source Premier
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| Strengths, Weaknesses, Opportunities and Threats (SWOT) analyses from Datamonitor PLC . A subset of the Business Source Premier database. Add your company name on the second line and click search to retrieve specific results. What is a SWOT analysis and what sectors are covered? |
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| ThomasNet |
| Online version of Thomas Register of American Manufacturers |
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| Standard Directory of Advertisers, BUSINESS PLAZA, REFERENCE ROOM, 1st FLOOR |
| More than 25,000 companies, spending a minimum of $75,000 on national and regional advertising. Organized by type of product(s), brand names, SIC codes and "who's where in advertising." Company listings include the usual directory type info, together with the name of the advertising agency used. May sometimes also give total advertising expenditures for the company and type(s) of media used. Good for general information; don't bother if you are assembling a campaign for a specific product. |
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| Standard Directory of Advertising Agencies, BUSINESS PLAZA, REFERENCE ROOM, 1st FLOOR |
| U.S. agencies and their branches worldwide. Large and small agencies included. Sending out resumes? Use this. Gives major clients for each, together with a "whos's where in agencies." Purchased every other year (even years). |
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| Census Bureau Publications |
| The U.S. Census Bureau is the world's largest publisher of demographic and economic statistics. Many are available in Penfield Library. (Ask at the Information Desk.) |
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| Choices 3: The New Simmons Study of Media and Markets, ON LOBBY COMPUTERS. ASK AT INFORMATION DESK, lst FLOOR |
| Our most comprehensive source of marketing statistics. Unfortunately, the interface for this product is not intuitive. Ask for an instruction sheet at the Information Desk. Issued semi-annually, this is made available to academic institutions when the data is approximately two-three years old. We still retain the print version, last published in 1994. (BUSINESS PLAZA, REFERENCE ROOM, lst FLOOR) |
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| Encyclopedia of Consumer Brands, BUSINESS PLAZA, REFERENCE ROOM, 1st FLOOR |
| A three volume set published in 1994, this provides information on leaders in various brand categories. While the statistics here are minimal, the historical profiles of brands are first rate. Each article runs about 3 pages and includes a bibliography. Use the index in the last volume, which covers the entire set. |
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| Market Share Reporter, BUSINESS PLAZA, REFERENCE ROOM, 1st FLOOR |
| An annual compilation of reported market share data on companies, products, and services."(click on the "back to..search" to look for specific statistics.) Also available in paper copy (BUSINESS PLAZA, REFERENCE ROOM, 1st FLOOR) |
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| Marketer's Guide to Media, Reference HF 5823 M345. ASK AT INFORMATION DESK, 1st FLOOR |
| An annual "containing current rate and audience estimates for the major media." The place to look for the average cost of a 30 second TV commercial and monthly costs for outdoor advertising around the country. |
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| Advertising Age 100 Leading National Advertisers, PERIODICALS, 2nd FLOOR |
| Issued each June, profiles top spenders and the products advertised. Often includes statistics on new products not found elsewhere. Ad Age has many other useful special issues. |
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| Advertising Age Megabrands |
| Similar to the "Leading National Advertisers" this site contains the "Top megabrands ranked by measured U.S. media spending." |
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| Automotive News Market Data Book, Reference HD 9710 U5 A93 |
| An annual special issue of a trade magazine. Reports, in great detail, on the number of vehicles sold in the previous year, their specs, options, and much more. Did you know that your 1992 Suzuki pickup was one of only 50,333 with adjustable steering columns? |
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| Beverage World DataBank, Reference HD 9348 V5 B48 |
| A special issue of Beverage World, which compiles statistics and addresses for the industry. A place to look for state deposit laws on beverage containers, rankings of top 10 soft drinks, beers, bottled water, and more. |
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These quality Internet resources have been selected by the librarian
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