The Dr. Lewis B. O’Donnell Media Summit will once again feature professionals at the peak of the communications industry.

Oswego’s own Mark Levy ’86 of NBC Sports highlights a panel moderated by summit founder Louis A. Borrelli Jr. ’77. Levy, vice president and creative director at NBC for sports and Olympics coverage, will be joined on the Media Summit panel by Moss Appeal founder and proprietor E.B. Moss.

Moss founded her New York City firm specializing in “marketing on demand” in 2001. The company prides itself on green practices and counts the American Movie Channel and TV One among its clients.

These key visitors will focus on "Your GPS Directions to the Digital Media World," the theme of this year’s event. A slew of recent grads and seasoned professionals will also take part in classroom visits and a post-panel Career Connectors program, where students will have the opportunity to learn about the current communications job market.

“It’s amazing how many people have left here and gone on to big things, many in just five years or so,” summit coordinator and communications Professor Jerry Condra said. “With the panel and the Career Connectors, I expect to see straight shooters; I expect great career advice for the students.

“We’re calling it GPS, because these is going to be very precise directions,” he added. “These people are eminently qualified to tell them exactly what they need to do to get that internship or to get that first job.”

Unlike past years, the 3 p.m. panel will be ticket-free, with the entire campus community and any one else interested in the discussion are invited. All summit participants will visit classrooms throughout the day as well.

Longtime television executive Borrelli founded the summit in 2005 with a leadership gift. Two years ago, he and NBC “Today” show co-host and weatherman Al Roker ’76 provided funding to name it in honor of O’Donnell, longtime chair of Oswego’s communication studies department, who passed away in 2007.

-- Shane M. Liebler

PHOTO CAPTION:
Summit founder Louis Borrelli Jr. '77 will moderate this year's panel.

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