SUNY Oswego - Alumni Association - November E-Newsletter

November 2010 • Vol 6 No 8

Frankel Shares Career Advice on Campus

Differentiate yourself, take more risks and remember that hard work is only the baseline for success. These were some of the nuggets of advice Dr. Lois Frankel '73 imparted to a packed Campus Center auditorium in an Oct. 6 talk.

Lois Frankel '73 gave an exclusive talk to the Oswego community Oct. 6

The presentation by the internationally acclaimed author of Nice Girls Don't Get the Corner Office: 101 Unconscious Mistakes Women Make That Sabotage Their Careers was part of the Ernst and Young Lecture Series, funded by Robert Feinberg '78.

Audience members filled the seats and lined the steps of the auditorium to hear Frankel, whose Corporate Coaching International has prepared hundreds of Fortune 500 company executives for success.

In a first for the Oswego Alumni Association, the talk was streamed live to alumni all over the nation and world via the Internet.

During her October visit, Frankel spoke in a women's studies class through the Alumni-in-Residence program and participated in her first meeting as the newest member of the Oswego College Foundation Board of Directors.

— Michele Reed

CAPTION:
Dr. Lois Frankel '73 signs books for students, alumni and community members during an October talk on campus as part of the Ernst and Young Lecture Series supported by a gift from Robert Feinberg '78.

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Who doesn’t want to save the world? Michael Kite ’02 does that for a living through World Wildlife Fund.

As marketing specialist for one of the world’s leading conservation organizations, Kite and his team of three work to raise more than $5 million each year. The majority of that money comes from licensing partnerships and promotions with the likes of Barnes & Noble, Gap, Hewlett-Packard, Dial and Coinstar.

Retail partnerships help WWF spread its message to the general public and raise funds for its conservation work around the globe. For example, Bank of America contributes $100 for every special Visa account opened and Nabisco is supporting WWF’s “Year of the Tiger” initiative with special packaging and a $100,000 donation. The new CVS Green Bag Tag program rewards reusable bag-toting customers, and generates five cents for WWF for each tag sold.

All support WWF’s mission of protecting the future of nature, down to the finest details, Kite said.

“We like to see that the product is made from recycled material and is recyclable itself, and somehow ties into our mission,” Kite said. The Green Bag Tag, for instance, is made from a corn-based material and features a 100 percent recycled silicone lanyard.

As a broadcasting major at Oswego, Kite got involved with WRVO-FM and WNYO-FM.

“I think it gave me a lot more confidence in talking to people,” he said. It was an important part of his early career in broadcast sales and remains an important piece in the message he “sells” today.

“The best part of my job is seeing a product in the store with the WWF logo after months of working with a company to launch it,” said Kite, who joined the organization in 2006. “It’s rewarding to give people a fun, unique way to protect our planet.”

— Shane M. Liebler