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The Impact of Media on U.S. Sports:
Who's Winning? Media, Teams, Athletes, or Fans
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The media impacts sports. Sports exerts a huge influence
on the media, athletes, teams and fans. Sports is a classic form of play and
fun (The “toy department of life”). It’s also a business with U.S. revenues of
$213 billion in 2005 and growing fast. With one-third of Americans declaring
themselves to be “avid sports fans”, every day brings controversial new issues
related to the media/sports connection. Here are a few raised by SUNY Oswego
students and faculty:.
- Has sports coverage moved from the athletic contest to stories about
contracts, salaries, gossip, and criminal trials to fill time? Does such
coverage paint a false picture of most athletes? Are young people losing their
heroes because of this coverage?
- Are viewers being “priced out” of access to sporting events by the move to
pay per view and pay cable? Are families not able to attend games due to high
ticket prices while broadcast rights are skyrocketing and the public pays the
cost of building stadiums?
- Are televised sports detrimental to many small college athletic
programs?
- Are media requirements for game start times, rule changes, time outs, and
other factors having a negative affect on the athletes and the game?
- Should Texas Hold ‘Em Poker, Ultimate Fighting, darts, etc. be classed as
sports?
- What role should government play in sports?
- Are Americans shifting devotion from professional sports to
amateur/collegiate sports?
- Does media sports coverage impact U.S. society positively or
negatively?
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But that’s just a start. What are the questions you’d like
to see answered at the Media Summit? Send your questions to the sports movers and shakers!
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