Office of Public Affairs
(315) 341-2265
Aug. 23, 2000
OSWEGO -- The Oswego State Fall Classic will open with the Sithe Luncheon for sponsors and distinguished guests Thursday, Sept. 14. The keynote speaker will be Harold Morse, a 1961 graduate of Oswego who founded The Learning Channel in 1980 and Ovation, a television network dedicated exclusively to the arts, in 1992.
The Fall Classic raises funds for Oswego's Presidential Scholars Program, providing scholarships for students who have demonstrated academic success. Last year over 100 sponsors participated and produced a net of $209,043.67 in support of the program. Sithe is one of five Presidential Sponsors of the annual event.
The luncheon will feature the theme "Oswego State: A Story of Success." A 1963 graduate of Oswego, M. Catherine Richardson, a partner in the law firm of Bond, Schoeneck and King, will be the emcee. Offering remarks will be junior Joe Storch, Presidential Scholar and Student Association vice president, and state Sen. James W. Wright, who graduated from Oswego in 1974.
Morse founded the Ovation network with J. Carter Brown and is now the network's president and chief executive officer. Morse is the driving force behind the idea to bring an all-arts network to television, much as he was in bringing an all-education cable network, The Learning Channel, to the marketplace in the early 1980s.
Morse founded TLC in 1980 and served as its chairman and CEO until 1991. He also headed the American Community Service Network, a not-for-profit educational foundation and the parent corporation of TLC.
Under Morse's leadership, TLC became one of the nation's fastest growing basic cable networks, serving more than 18 million television households in North America by the end of his tenure.
He was a founding board member of Cable in the Classroom, a cable system/network joint initiative designed to provide programming for the nation's schools.
A member of the Oswego College Foundation board, he earned both his bachelor's and master's degrees at Oswego. He earned his doctorate from the University of Washington.
The Sithe Luncheon will kick off two days of Fall Classic events. Friday recreational activities will offer opportunities for networking in a relaxed atmosphere at the fishing expedition on Lake Ontario, clay pigeon spectacular at Pathfinder Fish and Game Club, golf tournament at Oswego Country Club and Fall Classic finale barbecue, catered by Dinosaur BBQ.
The Fall Classic has generated gross receipts of over $2 million since 1990 through the support of sponsors, who choose from eight levels of support. Presidential Sponsors are ANR Pipeline Co., Enron, New York State Laborers' Employers Cooperation and Education Trust Fund, Sithe and Telergy.
For information or to receive a sponsorship booklet, call the Office of Alumni and University Development at 312-3003 or click onto the Fall Classic Web site at
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CONTACT: Jeff Pratt or Mary Canale, 312-3003

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