Why “One Degree - Many Possibilities?”
Graduates can go on to a variety of careers in the media field, that
include:
- Advertising
- Business
- Corporate Communications
- High Technology
- Public Relations
- Journalism
- Traditional Broadcasting (radio, television, etc.)
- Electronic Broadcasting (internet, satellite, etc.)
Why is Communication Important?
The field of broadcasting and communication focuses on how people use
messages to generate meanings within and across various contexts, cultures,
channels, and media. The field promotes the effective and ethical practice of
human communication.
A Bachelors Degree in Communications unlocks an entire world of dynamic
employment and organizational opportunities in a vibrant and exciting, ever
changing field. The Broadcasting and Mass Communication program is designed to
provide students with an understanding of the evolving mass media industries
including radio, television, cable, film, the Internet and multimedia.
What is Mass Communications
When one thinks of mass communications they often picture the media, such as
newspapers, the cinema, television and radio. These media and the industries
associated with them feature predominately in much of the scholarship and
academic research on which the course draws.
Technological developments and trends however have been altering and
advancing the entire mass communication field. New technologies such as
interactive video, electronic mail, and the Internet are ushering in an era of
greater person-to-person or small group communications. The field has seen the
potential of the newer communications technologies to reach ever more
differentiated, smaller groupings of relatively specific market segments which
can no longer be accurately described as a “mass” audiences.
It is with this that academic research on media audiences and the field in
general is understood in terms of historical, cultural, social and personal
attributes, each contributing to the sense and meaning people make of the media
products that are available to them.
Enrollment Qualifications
 This program is open to individuals
with earned Associate degrees in Broadcasting, Radio/TV, Mass Communications,
Media Studies, or similar programs at accredited colleges or universities. It
is presumed that most if not all lower division courses required of all
students majoring in Broadcasting and Mass Communication at SUNY Oswego have
been completed successfully while earning the Associate degree. If so, it is
possible that all upper division courses required in the major can be taken
from broadcasting faculty completely online.
This program, including all electives and other required courses outside the
major, can be taken online, either from SUNY Oswego, or other SUNY campuses
through the SUNY Learning Network (SLN) http://sln.suny.edu
No Associate Degree?
You will need to first complete certain classroom and lab-based coursework
at the Oswego campus or another accredited college or university offering
appropriate courses/facilities. Please keep in mind the SUNY Oswego online
program is designed to meet the needs of students who have already completed
their lower division requirements in programs that are probably quite similar
to the Oswego Broadcasting and Mass Communication major.
With careful planning, this course of study can be completed in two years of
full-time study. Please note that financial aid programs usually require
full-time enrollment (12 hour minimum per semester). Courses may be taken on a
part-time basis, of course, so the amount of time to completion often varies
from individual to individual.
Where Do I Go From Here?
Courses may be taken on a part-time basis, of course, so the amount of time
to completion often varies from individual to individual.
Interested?
If you have an Associates Degree (or higher) fill out our
online form requesting more information and we'll contact you shortly.
If you have any questions please contact the Division of Continuing
Education:
By e-mail: ced@oswego.edu
By phone: 315.312.2270
By mail:
Division of Continuing Education
166 Campus Center
SUNY Oswego
Oswego, N.Y. 13126
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